Challenge
How can I make people more aware of the waste produced by online shopping?
Insight
Online shopping has been on the rise for many years, with lockdowns amplifying this trend. To encourage online shopping, a lot of online stores have a free delivery and return policy. This causes people to order clothes in multiple sizes with the intention of sending it back. Sadly, a lot of these clothes aren’t sold anymore, resulting in a lot of environmental impact.
Idea
Restack, a series of reusable shipping boxes that personifies overconsumption. A foldable box from fabric that is used like a deposit product. With the intention of making the logistic process around online shopping more sustainable but also to carry the message against overconsumption.